PROFESSIONAL FIGHTERS LEAGUE AND CHINA SPORTS MEDIA ANNOUNCE MULTI-YEAR AGREEMENT TO BROADCAST LIVE EVENT COVERAGE ON DOUYIN
The Professional Fighters League (PFL), the fastest growing and most innovative sports league in the world, today announced it has reached a multi-year agreement with China Sports Media to broadcast live fight coverage on Douyin, the country’s leading short-form video platform. The deal will give users in China access to all PFL Regular Season and PFL Europe events.